There’s a saying out there – “clothes make the man.” But I can’t say that I particularly agree with that statement. I don’t think that clothing makes us anything – but I do believe that if you have a message that you want to get out there – or a business you want to grow and expand – your clothing must align with that message or business if you want to be heard and trusted.
Subconsciously we’re always looking for alignment.
We evaluate whether the emotions a person is putting out there matches the words they’re saying. For example I can say I love you, or I can say I love you – one sounds genuine and the other does not. We use the same method when we evaluate the way someone looks to see if their message matches the quality and level of their service.
Keeping this in mind it’s important to be aware of the message we’re putting out there. If you want to create a juicy and audacious life for yourself, then it behooves you to be aware of how you’re being perceived. Now I want to be clear here and say this isn’t about being a certain way to please others to be accepted. No. It’s about creating the dream you want to create being fully aware of the actions you are taking and the reactions you are making.
If you insist in dressing in a corporate environment in a way that’s not appropriate, rather than trying to fight the man so to speak – consider why you’re in resistance to looking corporate. Maybe you really aren’t meant to be there in the first place and the clothing isn’t truly the issue. Perhaps you’re meant to be an entrepreneur and let your image be part of your branding. Maybe that’s a bit of honesty you’ve been avoiding looking at – or maybe not.
Whatever the case may be – it can be challenging to evaluate our wardrobe because when we look at ourselves in the mirror we often don’t see ourselves the way others do – and that can be a problem. That’s why we have stylists and folks who can help us to express our message more effectively, tastefully, and gracefully – or – help us let our freak flag fly.
Women I think, often get comfortable with a particular look.
We style our hair a certain way, use the same makeup colors and before we know it 20 years have flown by and the message we’re putting out there is that we aren’t paying attention to – and caring about ourselves – in the way we could be. And that’s NOT the message we want to put out there in our businesses and lives.
For me at least, living audaciously means being present fully in the now, not in the past. This requires my attention and constant re-evaluation of the direction I want to go and IF the actions I’m taking are getting me there. That includes my image and my branding both on my website and on my person.
So I’m curious – are you sporting an old tiresome look – or are you putting yourself out there without fear or trepidation and does your style reflect your message?
Let me know below! And if you’re interested in upleveling your look keep your eyes open for our next Style Elixir in LA – join me + an Emmy award-winning make-up artist for an audacious weekend of food, fashion + self-expression.